|DATA - We have 2 data sets available. The first is generic homeowner data - customers, as above, who we have helped remortgage in the past 3 years. This works well for brokers who have the resources to crunch numbers and sift through plenty of customers. If you want somethign a little more targeted then we have a smaller database (around 20,000 records) of customers who we can filter according to their particular mortgage details (i.e. lender / balance / rate etc). If you're buying in data, its important to remember that these customers may not be expecting your call as we havent spoken to them first. There is no cold calling involved as we have permission to call these customers but the leads aren't qualified in anyway.
SURVEY LEADS - As we're talking to a customer about any of our product lines we'll always ask them when they're next time to remortgage is, or if they're looking to remortgage now by adding capital into / consolidating debts onto their existing deal. Any customers who answer positivelty to these basic questions are then sent to you.
WEB LEADS - Customers who have gone online, said they're up for renewal on their mortgage in the next 3 months and meet our standard criteria (above).